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Research project 1
During the undergraduate program, I took BADM 4801, Strategy Formulation and Implementation class. My group analyzed Whole Foods Market's business strategy, marketing, and other facing issues.
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*To download, click the below PDF file*
Research project 2
My group members and I researched consumer power, especially how marketers can use social commerce in computer mediated social environments.
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*To download, click the below PDF file*
Research project 3 by x-culture
I had an opportunity working with people who were from other countries through X-Culture project from University of the District of Columbia. My team worked on a Good Earth Oils company's expansion project.
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*To download, click the below PDF file*
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